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Hi pleased to meet you!
I am Ariel Rubinsocial media strategist!


I am an award-winning digital content creator with 10+ years experience across 4 continents.

Hope you like my #cool website!

Currently, I'm based in Iowa as the Director of Communications here:

kum and go

I moved here from Switzerland where I spent 3 years as the Head of Digital Content here:


Here's what I've been doing @ Kum & Go:

  • Took Twitter from 17k to 44k followers in 18 months with viral tweets like this -->    click here
  • Grew Instagram from 3k to 51k followers in 12 months with memes like this -->    click here
  • Started a TikTok, took it from 0 to 84k followers in 12 months with content like this -->    click here

  • and here are some things I did @ ICRC:

  • Told rich and immersive digital stories -->    click here
  • Created Webby Award winning websites -->    click here
  • Produced powerful video content with 30 million+ views -->    click here
  • Previously:

    I helped lead digital communications for 5 years in Sudan and Turkey here:


    Before that I got a Bachelors in Religion at NYU, a Masters in Human Rights at the LSE, was as a journalist in Uganda, a consultant for the Clinton Global Initiative, an editorial intern at Vanity Fair, and a babysitter on the UES.

    ...and a television news anchor! (right)

    Here's some even older things that i'm still fond of:

  • Published by Vice Magazine, HuffPost, and Committee to Protect Journalists
  • Shot and edited videos like this and this
  • Edited and wrote things like this and this
  • Expert in website design + building
  • I shoot photos too!
  • #inspiration #digital #sizzle

    Want to know more? Get in touch

    My "official" portfolio!

    My Email!

    My Twitter!

    My LinkedIn!

    Thanks for visiting pardn'er

    © Copyright Ariel Rubin 2021